Ready to deal with what’s
holding you, your team
& your business back?

You’ve come to the right place!

PROJECT MANAGEMENT

We help you to tackle obstacles to growth
in your every-day business dynamics

Our savvy clients know that success takes more than hard work — it requires a clear strategy, reliable support, and a flexible approach. That's where we come in.

We help businesses organise their workplace and operations so that they are in a better position to grow, take advantage of opportunities and optimise their results.

Every business in different, so we take the time to understand your workflow, your people, and your unique challenges and ambitions.

With a proven, practical and human-centric approach, we partner with you to implement improvements — whether for the entire business or a specific idea or area.

LEARN MORE

HOW CAN WE SUPPORT YOUR SUCCESS?

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IDEA DEVELOPMENT

For an idea or vision to be realised it first needs to be thoroughly discussed, researched, tested and developed into a viable concept.
The ‘masterminding’ process also enables clear identification of priorities and non-negotiables making sure you are 100% happy with what happens next.

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CREATING A PLAN

This is about asking ‘what is the best way to do this that is most likely to end in success?’. Preparation is key. FreestylePM considers objectives/metrics, risk mitigation, resources, efficiencies, systems, timelines, impacts and, very importantly, the team roles and communication.

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TAKING ACTION

Successful implementation and delivery of a plan is an art form. Accountability, adaptability and constant problem-solving are essential elements. No project is without these complex requirements and we can support with navigating them until you see the tangible results you want.

“Gemma is simply really, really good at what she does. It’s very rare to work with someone who is so brilliant at managing all areas of logistics and also brings creative, exciting ideas to a project.”

Brian Ó hOisín, Career Zoo

WHAT DO OUR CLIENTS THINK?

MORE CLIENT TESTIMONIALS BY PROJECT TYPE…

  • "We are incredibly grateful to Freestyle PM for their exceptional assistance in developing our next-step business development plan. Their strategic insights and innovative approach have provided us with a clear, actionable roadmap for growth. Gemma's professionalism and expertise were evident throughout the entire process, making it a truly collaborative and impactful experience."
    Alan Finn, AV Partners

    "I was reaching my goals and my business doubled in a short period of time however this left me feeling quite overwhelmed. I felt that parts of my business had gotten more complicated and my vision blurred. Gemma's sessions helped me to strip it right back, to simplify my structure and offers and get a clear focus again. During each session we worked with visuals and written documents which I found really beneficial as I am a prominently visual learner. Gemma is a wealth of knowledge, and a super human way of creating systems and structure I would highly recommend Gemma services."
    Amanda Delaney

    "“Today was without doubt the most important day I've ever had since I started this journey in 2018. I am so excited and terrified and excited about what can happen next. Thank you Gemma!”
    Anonymous Mastermind Client 2024

    "The Power Hour with Gemma is just that. An hour to identify what’s blocking your business and power through with a plan. Within the hour I had the bones of a plan, some research to do and a feeling of control over what was blocking my business. If you know you have the capability but you are unsure of the next step, the power hour is made for you!"
    Aisling Reynolds, Lifestones

    "I began working with Gemma as I was extremely frustrated at my inability to properly measure my productivity.
    I had too many complicated systems in my business, and none of them were working for me.
    Gemma created a new simplified and highly effective system for me to measure my KPIs, track my goals, and measure my progress. On top of all that she gave me some very valuable time management advice.
    Gemma is a total pro and is one of, if not the most productive person I know. Gemma is a powerhouse; excellent at productivity, project management and helping business owners get their s*** together!
    Use her services and watch your business become so much more productive and much easier to manage.
    What she offers is pure gold!"
    Justine McGrath, Owner, ProACTive Coaching

    "I booked a one-on-one consultation with Gemma in January to help me get clarity on my business goals for the coming months. I was struggling to move forward and needed guidance on next steps. Gemma helped me fine tune my goals and then break them down bit by bit so I could focus on all the small things that needed to be done in order to achieve each goal. Gemma’s guidance with timeframes and suggestions on business solutions was really helpful."
    Michele Ryan, Marketstreet.ie

    "Thank you @Gemma O'Halloran for an amazing 10 mins yesterday. You did more for me in 9 minutes than lots of other people in 90 minutes. I'm faxing you over a list of all my other problems if you could not mind fixing those too please :)"
    Aoife Gaffney, Prudence Moneypenny Coaching

  • "Gemma worked with us (Furthr) on a number of projects across our business angel activity (HBAN programme) and our annual conference (Furthr Festival), she slotted seamlessly into both projects adding creativity, practical insights and efficiencies to both. She is an organisational powerhouse who understands business needs and customer/end user needs intuitively."
    Paula Finnan, HR Manager, Furthr

    “Gemma is a passionate and energetic project manager, who has vast experience in the event industry. With her help we achieved our targets and opened to the public seamlessly.”
    Tracey Flinter, General Manager, Pearse Lyons Distillery

    "What can I say… Gemma was an incredible resource for us at HBAN and Furthr Investor Network.
    Taking an end goal mission/vision, putting structure on the milestones to travel that path to success and operational execution was handled professionally, and with courtesy, to all who met her on the journey. Highly recommended…"
    John Phelan, Furthr

  • "We were very impressed by Gemma's exceptional onsite coordination of the DNG Annual Conference. 
    In particular her ability to manage the suppliers and requirements for the stage, both in advance and onsite, delivering a set-up and atmosphere that perfectly matched our vision! 
    Gemma's meticulous attention to detail and proactive approach resulted in a stage that really had the wow factor! Her dedication and insights made the entire process smoother, less stressful and more enjoyable."
    Niamh Comber, Head of DNG Nationwide

    "...thank you for your superb work with the DNG Conference 2024. You (Gemma) did a first class job in all respects."
    Keith Lowe, Chief Executive , DNG

    "Gemma worked with us (Furthr) on a number of projects across our business angel activity (HBAN programme) and our annual conference (Furthr Festival), she slotted seamlessly into both projects adding creativity, practical insights and efficiencies to both. She is an organisational powerhouse who understands business needs and customer/end user needs intuitively."
    Paula Finnan, HR Manager, Furthr

    "We chose to work with Gemma because she seemed to be extremely thorough and organised. While that is certainly true, we have been blown away by the other value-adds she has provided. When we had to change the date of our event (twice!), she responded quickly and offered solutions without fuss. When we weren’t sure of the set-up of our conference room, she supplied examples and pictures to help us make a decision. When we questioned anything – budget, suppliers, timing – she provided the information we needed and supported us to understand next steps. We felt we could trust Gemma with the event planning, leaving us to focus on the content; a much better use of our time. I highly recommend Gemma and her team!"
    Client Project Lead, CNP Santander

    "I recently worked with Freestyle Events for a new digital marketing conference that I wanted to put together. It was my first event and Gemma was absolutely wonderful to work with. She helped me focus on key areas and highlighted things I just simply wouldn’t have thought about which saved me a lot of time, money and effort. She also provided me with valuable resources and contacts. I really felt like I was in good hands and was confident that I had the support of someone who was very experienced in their field. I’d highly recommend anyone who has an upcoming project or event to work with Gemma, and as early as possible in your planning so that you get the greatest impact from her input."
    Sarah-Jane Vincent, Owner, Digital Picnic

    "Gemma was just so professional and organised in project managing the awards and also managing us. I had complete confidence that we were in good hands that kept everything on track. The experience Gemma has with running such events along with the contacts and resources proved invaluable to our organisation and event. The outcome was a very successful awards night for the Irish Franchise Association. I would recommend contacting Gemma if you are planning an event and availing of the expertise."
    Barry Sisk, Chairperson, Irish Franchise Association

    "From the first briefing Gemma grasped what we were trying to achieve, embraced challenge and ran with it. Working her team was a great pleasure knew that each year they would raise bar. A problem shared with Gemma is a problem forgotten."
    John Lyons, ABDI

    "Gemma working with you on our Gala was one of the first and best decisions we made! You are an expert at what you do and make it look so easy!
    You understood our brief impeccably and helped us deliver a showcase evening! We are so proud of what we achieved and it set the tone and standard of what we want to do moving forward! Thank you for what you do and bring great fun while doing it! Could not recommend you enough!"
    Aisling Nolan, Director of Development, St. James Hospital Foundation

    "Gemma is organised, efficient and scrupulous on detail when working with us here at Wells. She ensured that all aspects of event planning were covered and so we had complete trust that she would deliver quality to our customers and she did.”
    Marketing Manager, Wells House & Gardens

    "Gemma is highly efficient and organised with excellent project management skills who pays great attention to detail and was a valuable asset to the team in the organisation of the Para Swimming European Championships.  She quickly builds successful working relationships, is an effective communicator and her positive personality and supportive nature assist greatly in bringing the best out of a team."
    Sinead Gordon, Event Director, Dublin 2018 World Para Swimming Allianz European Championships

    “Gemma there are no words to say but the biggest thank you to you. You were magnificent from start to finish and we just cannot thank you enough. Our families thought that you were a magician and we are inclined to agree!! You made the day run so smoothly for us and we will be forever grateful.”
    Private Client

    "I recently had the opportunity to work with Gemma & her team for the Irish Franchise Association Awards. Gemma is a true professional; organised, efficient and reliable. Her meticulous attention to detail not only helped us to deliver an event that captivated our audience, but allowed us to optimise our engagement before, during and after the night. I would have no hesitation recommending Freestyle to assist in corporate event planning. A job very well done."
    Caroline Wallace, MD Recognition Express and Vice-Chair Irish Franchise Association

    "Gemma worked with The Housing Agency on a project to help our staff to adjust to working remotely and attending virtual meetings during COVID-19. She is a wealth of information, tips and tricks in the online space and developed a clear and comprehensive set of procedures for online meetings for us. Gemma followed this up with highly engaging training webinars and one to one coaching, all of which got great feedback from the team. Working with Gemma on the project was a pleasure, she is highly organised, flexible and brings extensive knowledge to the table."
    Catriona Lawlor, The Housing Agency

    "“Gemma helped me host my first virtual event for my clients this morning. She was amazing and couldn’t have done it without her! Not only did she hold me together but event ran like a dream. I have just spent the afternoon speaking to some very happy clients! If you are thinking about running a virtual event, she is your go to girl. I could not recommend her highly enough. Thank you Gemma."
    Alison Furney, Adept Accounting

    "I just wanted to email to say thank you for a really fantastic webinar with the SCSI – I found your content inspirational, motivating and for me personally,  timely."
    Anonymous Attendee

    "We hosted online consultations and needed an experienced facilitator to assist in bringing together various stakeholders to take part. Gemma’s skilled facilitation of our consultations with housing and health practitioners was crucial in bringing the voices and the input of these stakeholders to the new Strategy. Such was the value of these facilitated sessions, we engaged Freestyle Events again when we organised subsequent consultations."
    Robert Murtagh, The Housing Agency

    "I attended my first Freestyle Session today - presented by Aoife Lenox on the topic of Embracing Introversion.
    Aoife shared so many wonderful insights and tips, along with solid advice on turning your introvert qualities into your superpower.
    Many thanks Gemma, for facilitating such an enlightening session with a lovely, engaged vibe. I'm really looking forward to finding out what you've got in store for the next "season" of sessions.
    Side note - it was one of the best-run webinars I've ever been to...though I guess that shouldn't surprise me! :)"
    Sarah Hanstock, Owner, Sarahhanstock.com

WHAT SETS US APART

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LED BY 20+ YEARS OF EXPERIENCE

As owner of FreestylePM, Gemma has been working in events and operations project management for over 20 years. Her career has included diverse European and global level roles and experiences, where the hallmarks of her work are constant adaptability, strategic insights and operational excellence.

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MASTERMINDING SKILLS

By definition, masterminds can plan and direct a complex project from start to finish to achieve agreed goals. Our team possesses a high level of problem-solving proficiency, creativity, and strategic acumen. We apply our collective knowledge and skills to achieve original and impactful outcomes. These same skills make us the go-to people for handing challenges or unexpected situations.

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THE FREESTYLE GUARANTEE

No Freestyle project follows a set ‘template’. We guarantee that we will apply our very human-centric approach, flexible methodologies and financial acumen to address your unique concerns, challenges, vision and goals. When we see an additional opportunity, we go for it. When something is not working, we look it in the eye and adapt to make it work.

WHAT WE DO

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